If you drive an American made car, you were a voter most likely to have supported Donald Trump. His small band of data analysts drove him into our hearts, minds and voting booths. And now he is set now to pull America back from its near plunge into Hillary Clinton’s One World Order cabal of globalists. How did this happen? That middle section of the electorate that could be persuaded to the right or left was the real focal point of a new behavioral science called Big Data Psychograpics, a political messaging concept developed from a European paradigm and Cambridge Analytica. Ted Cruz first used these specific targeting methods to propel himself from only a 5% voter base to a 35% base, placing him second to Donald Trump in the Presidential Primary Olympics.
Big data analyst Alexander Nix, in his youtube video, explains just how Cruz developed his Iowa caucus voter turnout. "The day of blanket advertising is dead," says Nix as he discounts the outdated, “Mad Men” advertising paradigm. The old, 1960's top down advert model no longer works. The notion of highly paid advertising executives sitting around a table and throwing around catchy slogans for expensive marketing campaigns in a one size fits all model has gone the way of the Edsel.
"Targeting is where it is now," explains Nix. The acronym OCEAN provides the framework of this new, nuanced form of political advertising that Trump used to give him the winning edge. O stands for openness, C for conscientiousness, E for extroversion, A for agreeability, and finally N for narcissism. These personality and character traits of each adult in the USA now are being analyzed, codified and translated into winning election campaigns by big data analytics.
The Nix video details especially the Cruz, Iowa caucus map...
(Excerpt) Read more at thecoachsteam.com ...
