Tuesday, November 5, 2013

Hollywood Receives Grant to Promote Obamacare on TV Shows

Breitbart ^ | 11/5/2013 | ELIZABETH SHELD

The California Endowment, a foundation spending big bucks to promote Obamacare, has just delivered a $500,000 grant to TV writers and producers to sneak Obamacare promotions into their programs.  "The aim is to produce compelling prime-time narratives that encourage Americans to enroll, especially the young and healthy, Hispanics and other key demographic groups needed to make the overhaul a success."
In a rather backhanded insult, grant recipient Martin Kaplan of the University of Southern California's Norman Lear Center explained, "We know from research that when people watch entertainment television, even if they know it's fiction, they tend to believe that the factual stuff is actually factual." He continued on to say that "people learn from these shows."
The grant is for 18 months and will be used "for briefings with staff from television shows and to track health overhaul-related depictions on prime-time and Spanish-language television."
(Excerpt) Read more at breitbart.com ...

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